Paint Category Customer Engagement

  • rp_style1_img
  • rp_style1_img
  • rp_style1_img

CLIENT: WILKO

Paint Category Customer Engagement

Brief

Innovate in-store at a category level to deliver increased sales and improved shopability.

Execution

We created a shelf attached panel system that aided customer education and presented the paint colours as easily identifiable swatch ‘chips’.

PERMANENT POS

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