In 2018, foodie culture is at an all-time high. The is thanks largely to the popularisation of healthy and “responsible” eating driving consumer decision-making as people are more happy than ever to buy premium ingredients (including “organic”,”fair-trade” or “ethically sourced” foods). However social media also has a hand in this – with everyone being able to snap their perfectly styled meal and post it for the world to see the chosen ingredients need to be exciting and on-trend!
So what are 2018’s trendiest foods?
According to a recent Kantar Worldpanel report pineapple sales are growing incredibly quickly. Pineapples are seeing 6.8% growth in the year to Feb 2018 (spend levels were at £43,935,000 for the year) with Tesco reporting a 15% increase in sales of the tropical fruit last year.
Click on the image to download our latest Insight infographic and find out what other foods and drinks have made onto 2018’s hot list!
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July 19, 2018 | Blog