Delta’s River Island display makes its mark on Oxford Street

We’re delighted to announce that our impressive display unit for River Island has gone live in flagship stores across the UK!

The client commissioned us to design, produce and install six life-size Minis in order to offer a visually striking centrepiece in River Island’s top stores to launch the spring campaign, while celebrating 30 years of River Island!

The end-to-end campaign, with Delta handling all design and artwork, as well as structural and installation, has gone live in five River Island stores across the UK (two in Central London, plus the major stores in Birmingham, Liverpool and Glasgow).

The campaign began in mid-January and will be running for a duration of six weeks. Check out the pics of the awesome display here – and we’d love to hear from you if you happen to catch the unit while you’re out shopping in any of the five stores, so be sure to drop us a Tweet (@thedeltagrp).

January 29, 2018 | Our Work