As part of our ongoing partnership with Dixons Carphone, the Delta Group recently completed a striking POS display unit aimed to add a sense of theatre and drive customer engagement, while assisting in increasing sales of key technology products used on ski holidays. Located across all six of the London Airport-based Dixons stores (Stansted, Gatwick and Heathrow Terminals 2, 3, 4 and 5) the ‘Mountains of Tech’ display units brilliantly positioned the gadgets on top of a traditional Alpine ski scene! Check out the fantastic end result for yourselves.
From creative concept through to structural design and prototyping, artworking, production and finally install, the project was managed entirely through Delta’s diverse range of services. From initial concept to install the project took only seven weeks.
The campaign began on 27th December 2017 and will be running for 8-10 weeks – so if you’re heading off on your winter break from London between now and then be sure to pop into a Dixons store and check it out!
January 3, 2018 | Our Work